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Telling the Story: Cancer Risk Communication Strategies for Underserved Populations

Tuesday, February 26, 2013 -
2:00pm to 3:00pm
Click here to view the webinar

Adhering to some basic principles for presenting risk information to patients and individuals can improve understanding. However, different risk communication methods may be needed for individuals based on culture, literacy/numeracy, and other factors.  Join us February 26th as we explore the use of storytelling and other strategies for risk communication in culturally diverse and underserved populations.    

February’s cyber-seminar will feature Drs. Angela Fagerlin and Melany Cueva.  Dr. Fagerlin, Co-director of the Center for Bioethics and Social Sciences in Medicine and Associate Professor at the University of Michigan and Research Scientist for the VA Ann Arbor Center for Clinical Management Research, will provide an overview of risk communication strategies and research and how factors such as cultural competency and literacy/numeracy impact these strategies.  Dr. Cueva will share how she and the Alaska Native Tribal Health Consortium have utilized storytelling and narratives as a strategy to educate the tribal community about cancer risk, prevention, and survival.  Both presentations will provide practical examples of how your organization might apply this research and these approaches in your own community.

Learning Objectives

At the end of the cyber-seminar, participants will be able to:

  • Identify several different risk communication strategies and current research on the matter.
  • Describe how the storytelling approach has been used with the Alaskan Native tribal communities to convey messages of risk, prevention, and survival.
  • Discuss implications of using storytelling and other strategies for communicating risk to culturally diverse and underserved audiences.


Discuss this Cyber-Seminar

Cyber Seminar Technical Requirements

The Cyber Seminars use WebEx.

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