We are delighted that Healthy Colon, Healthy Life (colon sano, vida sana) has been added to the RTIPs repository.
Colorectal cancer (CRC) screening rates are increasing, but they are still low, particularly in ethnic minority groups. In many resource-poor settings, fecal occult blood test (FOBT) is the main screening option.
Our work focused on the targeted promotion of colorectal screening to two low-income and ethnically diverse populations. We were delighted to find that Healthy Colon Healthy Life program proved highly successful intervention --- resulting in a large increase in self-reported rates of FOBT screening among Latinos and Vietnamese.
Overall, by providing an FOBT kit and a culturally tailored brochure plus individually and culturally tailored counseling—all provided in the patient's language of choice: English, Spanish, or Vietnamese—resulted in a 25% pre–post increase in self-reported screening.
The basic intervention, which included the FOBT kit and brochure without the telephone counseling, was not sufficient to increase rates of self-reported CRC screening, but the addition of the tailored telephone counseling seemed to be the key feature that made a difference.
Please review the materials available through RTIPS and share your experiences in this important work.