Tracey Strader is the founding executive director of the Oklahoma Tobacco Settlement Endowment Trust (TSET), a grant-making state organization devoted to improving the health and wellbeing of Oklahomans. Following the national tobacco Master Settlement Agreement of 1998, TSET was established by a voter-approved constitutional amendment in November 2000. Under the Oklahoma constitution, only the earnings from the endowment’s investments may be spent on programs to improve health. As the endowment’s earnings have increased from $500,000 in 2002 to over $50 million in 2015, TSET’s program investments have strategically focused on reducing the preventable health behaviors that lead to cancer and cardiovascular disease, Oklahoma’s top causes of death. TSET’s grants and programs leverage partnerships to support state and local efforts to prevent and reduce tobacco use and obesity, medical residencies and physician recruitment to rural and underserved areas, and research in cancer and tobacco-related diseases.As a result, TSET’s program investments in tobacco control are the fourth highest in the country, youth smoking has been cut in half, and adult smoking is at a historic low. Research investments have leveraged $3 to $6 in additional funding, and the Stephenson Cancer Center ranks among the top five cancer centers in the nation for the number of patients participating in NCI-sponsored clinical trials.Tracey currently serves as Chair of the Board for the North American Quitline Consortium, an executive committee member of the national Tobacco Control Network, and a member of the Wellness Advisory Committee for the Oklahoma State Department of Health. For nearly 35 years, Tracey has been extensively involved in the design, implementation, and evaluation of programs related to public health, tobacco control, maternal and child health, services for senior adults, and mental health and substance abuse services.